Average spending during the holiday period is forecast to drop to 2,150 baht per person, said president and chief executive Chatchai Payuhanaveechai. He cited the bank's nationwide survey of 2,150 low-income earners with a monthly income of up to 15,000 baht. The government's cash handouts for recipients of the government's welfare and subsidy scheme for the impoverished have helped reduce low-income earners' reliance on borrowing, he said. The top three gift categories during the holiday season are food and snacks, clothing, and healthy drinks. Buying via online channels is increasing, however, with Lazada, Shopee and Facebook the most popular among low-income earners.

Source: Bangkok Post December 27, 2018 23:37 UTC